Marketing Leaders Roundtable

The New Marketing Era: Human + AI

AI can draft, summarize, and execute faster than any individual. What it can't do is set the strategy, protect the brand, or make the judgment calls that make marketing work. Join Vistar and Asana for Marketing to see what that partnership looks like in practice.

Marriott Resort Palm Jumeirah  ·  15 October 2026  ·  9:00 AM – 1:00 PM

On October 15, you'll walk away knowing

Where AI actually saves marketing teams time: and where it still needs a human in the loop.

Keeping brand and creative judgment human: a framework for where AI assists and where people decide.

Live look at Asana for Marketing: how marketing teams plan, brief, and ship campaigns in one system.

Asana Work Graph diagram

Event Agenda

Thursday, 15 October 2026 · Marriott Resort Palm Jumeirah

  1. 9:00 AM – 9:30 AM
    Registration
  2. 9:30 AM – 10:10 AM
    Role of Agentic Work Management in Marketing Teams
    Keynote
    by Reda Abroute
  3. 10:10 AM – 10:40 AM
    Is AI Everything?
    Hear from the Experts
    with Aashish Kumar, Vineeth Vipin & Firas Kais Alzubaidi
  4. 10:40 AM – 11:00 AM
    Break
  5. 11:00 AM – 12:15 PM
    Human + AI: Asana for Marketing
    From Strategy to Execution: Turning Ideas into Impact
  6. 12:15 PM – 12:30 PM
    Q&A Session
  7. 12:30 PM onwards
    Networking Lunch

Event Speakers

RA Reda Abroute
Reda Abroute
Global Performance Marketing Director, Raffles & Fairmont Hotels & Resorts
Accor Hotels
AK Aashish Kumar
Aashish Kumar
Head of Online Merchandising
Centerpoint, Landmark Group
VV Vineeth Vipin
Vineeth Vipin
Group Head of Digital Marketing
Lulu Group
FA Firas Kais Alzubaidi
Firas Kais Alzubaidi
Executive Director
ICON MarCom Group
JC Jiten Chablani
Jiten Chablani
Asana Strategist
VB Vineet Bishnoi
Vineet Bishnoi
Asana Ambassador
BY Bhumika Yadav
Bhumika Yadav
Asana Specialist
HK Hamza Khan
Hamza Khan
Asana Expert

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An exclusive, invitation-only gathering for marketing leaders exploring what’s next at the intersection of human expertise and AI.

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Event Location

Marriott Resort Palm Jumeirah, Dubai, United Arab Emirates